Client: Grasshopper Club Zürich | Agency: FS Parker | Services: Editorial Design, Key Visuals, Presentation Design
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Grasshopper Club (GC) is Zürich’s oldest football team, and one of Switzerland’s most recognisable clubs. They were looking for a fresh way to present their printed annual report, along with a supporting slide deck with an integrated look and feel.
As Art director at FS Parker, I developed GC’s typographic treatment and use of bold colour and created key visuals to support the written content. With the use of cut-out images and playful diagonal forms, I achieved a sporty look and showcased the club in a modern and dynamic way. I then refined this identity and created a slide deck focusing on opportunities for potential sponsors. Animations were developed to spark intrigue and engage the viewer throughout the presentation.
